POP! Your Communication,

Business and Career

With Sam Horn


 When you can do a common thing

in an uncommon way,

you will command the attention of the world.”  -

George Washington Carver


 

Are you an entrepreneur, business owner or marketing professional interested in helping your business break out instead of blend in?

 Would you like to know how to:

·         explain what you do so people want to know more?

·         produce descriptive copy that captures who you are, what you offer, what you stand for, and why people should do business with you?

·         create a trademark-able brand name that’s on purpose and easy to remember?

·         stand out from competitors so you don’t look and sound like everyone else?


 Are you interviewing for a new job, position or promotion? Are you returning to the workforce and need to update your resume?  Are you wondering how you can distinguish yourself from the tens of thousands of other people looking for work?

 If you answered yes to any of these questions, you’ll welcome this jam-packed presentation that shares dozens of techniques you can use immediately to:

·         persuade decision-makers you’re the best candidate for the job. 

·         craft attention-grabbing resumes that get you noticed

·         give concise, compelling answers to such challenging interview questions as “What is your weakness?” “What’s special about you?” “We’ve got 200 people applying for this position.  Why should we hire you?” 


 Are you a Non-profit leader, politician or any professional who wants to command interest and respect for his or her ideas and priority projects?

 This program will tell you how to:

·         convince people they want to join – or donate to – your organization

·         break through busy people’s preoccupation and get them interested in what you have to say 

·         get people’s eyebrows up (a sure sign you’ve piqued their curiosity.)

·         win buy-in to your ideas so people want to know more

·         be “uncommon” so you capture and keep interest for what you have to say.


Who is Sam Horn?

 Sam Horn, author, speaker, creativity consultant and 16-time emcee of the renowned Hawaii Writers Conference, helps people POP!  What does that mean? She helps individuals and organizations develop one-of-a-kind ideas, identities, niches and pitches that help them break out vs. blend in. She does this through her books (POP! Create the Perfect Pitch, Title and Tagline for Anything -- which Seth Godin calls “revolutionary”), one-on-one consulting, weekend camps, media interviews (NPR, Investors Business Daily, MSNBC, BusinessWeek ) and presentations (the top-rated speaker at two International Platform Association conventions). www.SamHorn.com

 

PDF Doc.  registration form


“As a person who once used a sparking Barbie doll to set fire to a pair of underpants on national television, I can vouch for the importance of standing out from a crowd.  As a friend of Sam Horn's, I can also vouch for the excellent advice she offers in POP!" - Pulitzer-Prize winning humorist Dave Barry

 

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See what some of today's leading marketing experts have to say about Sam Horn and her 25 POP! techniques


"If you're ready to "POP!" out of any and every crowd and be remembered, let my friend Sam Horn show you how." – Mark Victor Hansen, Co-creator, #1 NY Times best selling series Chicken Soup for the Soul

 


John Jantsch, (Forbes top-ranked blogger on small business marketing), said Sam is, “a seriously energetic and creative thinker who has taken what, for some, is mind-boggling work and turned it into a system on how to create memorable names, core marketing messages and slogans. She has created a wonderful set of tools that will help you construct one-of-a-kind ideas."


"Lively, fun, inspiring guide to getting heard, getting remembered and getting results." - Ken Blanchard, The One Minute Manager


"If you liked Malcolm Gladwell's Blink, you'll love Sam Horn's POP!  If you want to know how to create marketing messages that stop people in their tracks, do yourself a favor and get POP!" - Marilynn Mobley, Senior Vice President, Edelman


POP! is a new way, your best way to create buzz and get to the top of the pile. If you’re looking for success that will take you to the moon, POP! is the rocket ship that will get you there.” - Jeffrey Gitomer, The Little Red Book of Selling

 

 Action Seminars ~ California Office
P.O. Box 6810 Los Osos, CA 93412-6810
Phone (805) 528-4351  Fax (805) 528-2581
Office E-mail
  actionseminars@samhorn.com
E-mail Sam Horn at sam@samhorn.com

 


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